Search Engine Optimization (SEO) for Home Services & Law Firms

Search engine optimization is one of the most powerful ways to generate consistent, high-quality leads. At Service Ranker, we deliver SEO strategies designed for home service companies and law firms that focus on what matters most: calls, booked jobs, and signed clients.

Why SEO Matters for Service Businesses

When people need a contractor or an attorney, their first stop is Google. If you’re not showing up in search results, you’re losing business to competitors who are. That’s why our digital marketing services include SEO as a core strategy — not just to increase rankings, but to generate measurable revenue.

Our SEO approach prioritizes:

Keyword research focused on services that convert into jobs and cases.
Content strategies that answer client questions and drive qualified traffic.
Technical SEO fixes to improve site health, speed, and crawlability.
Authority-building through backlinks to strengthen your site’s reputation.
Conversion tracking to prove which searches lead to paying customers.

SEO Services We Provide

On-page optimization for service and practice area pages.
Content creation and optimization built around search intent.
Service area and location pages for local visibility.
Technical audits and fixes to ensure search engines can fully index your site.
Ongoing link building to increase domain authority and trust.

Who We Provide SEO For

We specialize in running SEO campaigns for service-based industries, including:

Learn more about our Home Services marketing solutions and Legal Services marketing solutions to see how SEO works alongside a full marketing system.

Tracking Success

We don’t measure SEO success in impressions or clicks — we track calls, form fills, and revenue. Every SEO campaign is integrated into our reporting framework, so you’ll see exactly which keywords and pages are producing paying customers. Combined with our digital marketing solutions, SEO becomes a predictable driver of growth for your business.

With Service Ranker, SEO is more than rankings — it’s a proven way to win more jobs and clients. Work with us today.